WWSP's "The Alternate Boot!"

Monday, March 19, 2012

The Anti-Marketing Campaign!

We are still waiting for our shipment of CDs.  Expecting delivery any day now.  Yes, it's coming: whitewolfsonicprincess 10+1.  We are thinking of doing an "anti-marketing" campaign.  Make the CD really hard to get.  It's our limited-edition CD release.  Special packaging.  16 page booklet.  The CD and packaging is a little "art project" unto itself.  All for $10.00.


We know this is the era of digital download, mp3s, Rhapsody, Spotify;  all the music ever created in the history of the world just a click away.  But remember in the alternative/underground 80's when little independent labels made you actually put a check or money order in an envelope and send it off?  Mail Order!  So old world.  So counter to our everything-all-the-time world today.  


We are thinking this could be a cool, counter-intuitive strategy.  Anyway if you are interested in getting a copy for yourself, leave me a message in Comments and I'll get you details on how to get a CD! Also, of course, you can track us down at our CD Release Party on April 1st!  We'll have a bunch of CDs there for sure!


4 comments:

  1. Anonymous10:12 PM

    yes, yes I'm in.

    ReplyDelete
  2. If you'd like to order a copy of whitewolfsonicprincess 10+1, please send me an e-mail and I will respond back with order details. You can e-mail me @ jamesblackforest@yahoo.com.

    You will then send us a check or money order for $10.00 (postage included) and we will send you a CD! All neat and discrete! Thanks. - sunnyjimmy

    ReplyDelete
  3. I can't wait to buy one in person in April. See you guys soon!

    ReplyDelete
  4. Hi Noel -- Can't wait to see you guys!

    ReplyDelete

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