This is on today. We are doing it. Or in this case, not doing it. The action of no action. Kind of Zen. The moment I read about it, I thought it was a brilliant & elegant idea. Perfect for America. We are such world-class consumers. Let's be a bit disciplined, and show the world our power by not shopping. Soft power, yes. but, who knows, if enough people participate, maybe the world will notice? That is how movements start? Right?
Why are we doing this? The madness emanating out of the New Fascist Terror Dome Regime and their attack on Americans; the bullshit, and toxic lies, the cruel crusade against DEI and good government. They are trying to hollow out our government and empower the new asshole brigade. And some of our most successful corporations seem to be cheering them on. WE ARE AGAINST IT!
Some folks have belittled this boycott as "performative," I find that hilarious. Is it just for show? Sure. But think about it. Every act of opposition, every protest, every boycott, hell, every vote or speech is performative.
Is it useless? Pointless? Who knows? It will feel good for the folks who do it. It is actually doing something in the face of the new fascism. How many will join? Will anyone notice? Good questions. I guess we will find out.
Still, every protest started small. Every boycott. To cite some famous examples. One person sat at a drugstore counter and refused to leave. One person refused to sit in the back of the bus. One person posted #BlackLIvesMatter, and a world-wide movement happened. One person suggested boycotting the South African Apartheid Goverment, and over time, the boycott brought the government down.
Isn't that the glory of Democracy? People Power in action. People standing up, or sitting down, having their voices heard, and astonishingly, somehow, someway, they change the world. A change of consciousness can happen in a flash of insight. Damn the torpedoes.