Words have consequences...
Ask a poet. Or a Magus. Those folks who pray, who chant, who cast spells. If you paint the air with Hate, Hate will materialize. If you paint the air with Love, Love will materialize. I know it's sounds like Magic. It is.
Words. They are a conjuring. A prophecy. A spell. I believe in the power of words. We should all choose our words, speak our words, carefully. Always. They carry meaning, the have gravity, they create and convey energy.